Social Media Manager Job at Westerfield College

Westerfield College is a further education college offering a range of University access courses into advanced entry at undergraduate degrees at top universities in the USA, UK, Europe, and Caribbean.

Job Title:  Social Media Manager (SM Unit)

Responsibilities

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
  • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
  • Moderate all user-generated content in line with the moderation policy for each community
  • Send periodical newsletters to selected audience
  • Create editorial calendars and syndication schedules
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
  • Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
  • Analyze and report social media actions on a monthly basis for successes and new opportunities.
  • Stay current with social media trends and tools – includes attending networking and educational events, reading blogs, and listening to podcasts.

Requirements

  • 1 – 2 years proven working experience in social media or related field
  • Excellent consulting, copy-writing and communication skills
  • Experience with Social media management tools (Hootsuite, Buffer etc)
  • Demonstrable social networking experience and social analytics tools knowledge
  • Knowledge of online marketing and good understanding of major marketing channels
  • Positive attitude, detail and customer oriented with good multitasking and organizational ability
  • Fluency in English with written and verbal communication skills.
  • Ability to work independently and in a team environment.
  • Exceptional time management skills

How to Apply
Interested candidates should send their CV and cover letter to [email protected] with subject title Social Media Manager

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