Job at JUMIA for a PR Manager

Jumia is part of Africa Internet Group, a leading global incubator of startups specialised in e-commerce. Africa Internet Group is Africa’s leading internet firm, with already over 3,000 employees in over 20 African countries and huge successes such as Jumia.com, Kaymu.com, Hellofood.com, Lamudi.com, Carmudi.com and Jovago.com. It is led by top talented leaders offering a great mix of local and international talents and is backed by MTN, Millicom and Rocket Internet.

Africa is one of the fastest growing economies in the world, offering excellent opportunities in a vibrant and booming environment. Its economic growth has enabled innovative businesses to flourish and this is where Africa Internet Group steps in.

Jumia is currently looking for talented people to fill the following position below:

Job Title:  PR Manager
Job Objective
As PR Manager, your responsibility is to foster brand equity and maintain excellent relationship with stakeholders

Responsibilities

  • Create and execute successful acquisition marketing campaigns, media strategies, and marketing programs to increase the company’s awareness, drive user growth and retention
  • Drive engagement in digital marketing: increase company’s website traffic and acquisition of new audiences through online marketing tools and tactics, including and not limited to search (paid and SEO), user acquisition and list building tactics, and affiliate marketing.
  • Establish new partnerships and promotional programs that reach sizeable external audiences to drive significant new users and website traffic
  • Drive TV Network partnerships by delivering exceptional integrated marketing experiences which support their programming and business goals
  • Lead a team including acquisition marketing, digital marketing, social media and PR
  • Contribute as an integral member of the leadership team, defining ongoing priorities and contributing in all areas of the business
  • Ability to question the status quo and develop marketing initiatives that support overall strategic business goals.
  • Develop analytics dashboard and identify improvements to drive greater audiences and deeper engagement.
  • Develop and implement strategic marketing plans to support prioritized initiatives across multiple platforms (such as social media), resulting in increased customer acquisition

Competencies Required

  • Background in one of the following areas is preferred: e-commerce, list-building publisher, media
  • Working knowledge of Google Office Productivity Tools.
  • Time management skills and the proven ability to manage several projects simultaneously and under pressure
  • Well organized and detail oriented with demonstrated strong professional performance
  • Ability to thrive in a results-driven start-up environment
  • Proven track record of using online marketing tools to drive user acquisition.
  • Strong communication, presentation, networking and collaboration skills is a must
  • Entrepreneurial and innovative thinker
  • Balance of strategy, implementation, and hand-on skillset
  • Willingness to work in a fast-moving, dynamic company culture and industry
  • Proficiency in Microsoft Office (Word, Excel and Power point) tools

Qualification & Experience

  • Bachelor’s Degree in Public Relations, Mass Communications or related field from a recognised and accredited University
  • A Master’s degree in a relevant field is an advantage
  • Professional Certification in Marketing or related field is a plus
  • 4 – 6 years’ experience Leading a marketing team, preferably in an ecommerce firm
  • Indepth knowledge of the Online Marketplace and the E-commerce Industry

How to Apply
Interested and qualified candidates should Click Here to Apply

GET JOB ALERTS
in your inbox

Subscribe to our mailing list and get vacancies and employment updates to your email inbox.

Speak Your Mind

*


Get a Job Today with Joblanda


Reports released in early 2016 reveal more than 1.3 million Nigerians suffered job losses during the second quarter of 2015 alone, bringing the country's total unemployment rate to greater than 6 million individuals. In an effort to combat these statistics, staffing and education advancement advocate Joblanda has launched increased efforts to work with those affected by Nigeria's diminishing employment availability.

Joblanda is focused on delivering employment, career, and educational advancement opportunities to Nigerians who are seeking them. Built on the premise of doing more than just collecting and listing vacancies, we also help ensure each vacancy is well-matched to the job seeker by organizing the listings by required academic qualifications, years of experience, and industries of expertise.

In order to drive individual and collective economic growth, we also disseminate information about scholarships and educational opportunities as well as events and initiatives that can help people advance to a better career. We want to assist people In gaining the tools and information they need to live a better life, and we know that finding a great career is vital to accomplishing that goal.

joblanda gif

GET JOB ALERTS
in your inbox

Subscribe to our mailing list and get vacancies and employment updates to your email inbox.